AMPED
Energy
Branding, Logo
Client
Amped.
Go All Electric.
Project
AMPED is a community-led initiative aimed at positioning Rochester, NY as a national clean energy leader by educating local companies on the benefits of using electric vehicle fleets and electric-based HVAC systems. This project included a brand archetype study, naming, logo, design system, anthem video and style guide development.
Role
Branding, Logo Development, Art Direction, Motion Graphics
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